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Jason Shellen

Thoughts on product, technology, and entrepreneurship

November 15, 2001

Because humans read words, not banners


Punch the monkey and win! Register and win! Buy a domain name now! Stop using exclamation points!

Everyone is sick of cheesy banner ads, sick of people talking about how banner ads suck, tired of the intrusion of pop-up, pop-under and interstitial advertising during your normal web browsing. Do you even pay attention to that stuff anymore? Now many popular sites have taken to using massive ads to grab your attention. What is the solution? PyRads.


Ev and I have been working on this for a few weeks and just launched it this morning. PyRadsTM is a service for purchasing, managing, and serving micro advertising (or text) on web sites. Having purchased, designed, and sold banner ads in the past I would not be sad to see them go away in favor of text ads. Anyway, we thought it was a good idea and way less intrusive than traditional advertising. Pretty soon we will be offering the system to folks with community, niche, or portal sites who need a text ad management system but right now we are only offering advertising on the Blogger homepage (which gets a ton of traffic).


If you would like to see your name in lights or have a cool project to announce you might want to pop for the $10 it takes to get 3,333 impressions on the Blogger.com homepage. If you run a business, you might want to consider allocating a larger amount. Ev and I hope you like it and please let us know what you think.




12:00 AM

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